Search engine optimization (SEO) is the process of improving a websites organic (non-paid) ranking in search engines such as Google, Bing and Yahoo. The higher a website is on the search results page and the more frequently it appears in the results list, the more visitors it will receive. Search Engine Optimization increases both the quantity and quality of website traffic by aligning keywords, content and website structure that is relevant and useful to the search engine user. Research, proper execution and continuous updating of website content is key to long-term optimization. Our approach to search engine optimization uses purely organic, search-engine approved techniques following the search, index, rank methodology.

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